Apple is known for creating hi-end, innovative products and has grown exponentially over the past 10 years. Not only are they known for bringing smartphones to the consumer market, they are known for standing up for their customer’s privacy.
For years, beginning under the leadership of the late Steve Jobs, Apple has been a software/hardware developer that puts an emphasis on security. Apple computers and mobile devices are some of the most secure in the world, and some of the easiest to maintain. The reason why pertains to the consistent encryption of the information on the devices. It renders the users information inaccessible unless the right thumbprint or password is input by the user. This is extremely valuable considering the increasing amount of personal information we store on the devices. Cell phones used to just carry our own contacts, calendar information, and maybe a few photos, but now smart phones are not only carrying that, but also bank account information, card information, social media accounts, voice memos, private notes, secure VPN access for businesses, and many other private bits of information. The security there is important.
Apple definitely recognizes the vulnerability their users maintain with their devices. They have an interesting power over them, and they’ve taken a stance to use it correctly.
Tim Cook, the current CEO, wrote an open letter to his customers about the pressures Apple is facing from the Federal Bureau of Investigation that, quite honestly, has been omitted from mainstream media reports.
”The United States government has demanded that Apple take an unprecedented step which threatens the security of our customers. We oppose this order, which has implications far beyond the legal case at hand.”
– Tim Cook
The brutally honest letter comes out after horrific terrorist attacks like Paris and San Bernardino where the use of encrypted systems was evident. The F.B.I. is demanding Apple to create an easy access “door” for the authorities to access during a similar investigation. Apple has refused and is fighting on all legal fronts possible. The Silicon Valley based company doesn’t always combat government inquires. If a judge has deemed it appropriate for a subpoena, Apple will comply. Don’t confuse their unwillingness to create a permanent pipeline with pure rebellion against “the establishment.”
The U.S. government has a record, of illegally surveilling citizens and not treating that level of intimacy with respect. Not only that, but there’s no telling who else could gain access to the proverbial back door. If it’s there, people can get in if they really wanted too. The level of vulnerability the government is asking it’s citizens to give is extremely dangerous.
I hope more companies follow in Apple’s footsteps and promote privacy and the right to keep what you want private on a device that’s almost a necessity in our society today.